Hi there! I’m a versatile product designer who creates meaningful digital experiences across gaming, media, and beyond—with technical depth and emotional resonance.
My lifelong love of gaming inspired me to get a multidisciplinary degree from Simon Fraser University where I studied interactive art, design, and computer science.
End-to-End Design Capability: From UI/UX, user research, visual design, and even animation—I bring a comprehensive skillset.
Systems Thinking: Creating complex tools like a CMS and a game level creator demonstrates my ability to design intricate systems that remain intuitive.
Technical-Creative Hybrid: My understanding of frontend development and computer science principles enables me to design solutions that are both innovative and implementable.
Consumer & Enterprise Design Expertise: I’ve successfully designed both customer-facing products (Design Master, VyWorlds) and creative tools and professional internal systems (CBC’s internal CMS)—showing versatility across B2C and B2B contexts.
Versatility Across Company Stages: From nimble startups to established legacy broadcasters, I adapt my design approach to different organizational needs and constraints.
Storytelling Through Interface: I understand how UI elements serve as narrative devices that enhance immersion and emotional connection in games.
Player-Centric Design: My empathy skills translate directly to understanding player psychology and designing interfaces that feel natural within game worlds.
Tool Creation Expert: My experience building both player-facing and internal tools demonstrates my versatility in creating interfaces that empower creativity or just get the job done.