Hi there! I’m a versatile product designer who creates meaningful digital experiences across gaming, media, and beyond—with technical depth and emotional resonance.
My lifelong love of gaming inspired me to get an interdisciplinary degree from Simon Fraser University where I studied interactive art, design, and computer science.
End-to-End Design Capability: From UI/UX, user research, visual design, and even animation—I bring a comprehensive skillset.
Systems Thinking: Creating complex tools like a CMS and a game level creator demonstrates my ability to design intricate systems that remain intuitive.
Technical-Creative Hybrid: My understanding of frontend development and computer science principles enables me to design solutions that are both innovative and implementable.
Consumer & Enterprise Design Expertise: I’ve successfully designed both customer-facing products (Design Master, VyWorlds) and creative tools and professional internal systems (CBC’s internal CMS)—showing versatility across B2C and B2B contexts.
Versatility Across Company Stages: From nimble startups to established legacy broadcasters, I adapt my design approach to different organizational needs and constraints.
Storytelling Through Interface: I understand how UI elements serve as narrative devices that enhance immersion and emotional connection in games.
Player-Centric Design: My empathy skills translate directly to understanding player psychology and designing interfaces that feel natural within game worlds.
Tool Creation Expert: My experience building both player-facing and internal tools demonstrates my versatility in creating interfaces that empower creativity.